SEO is Search Engine Optimization. In the context of the internet it involves the development of websites with the specific purpose of ranking high in a particular search engine or engines. Over the years the process has developed into a highly specialized field, which has become a profession in itself. SEO specialists with a track record are highly sought  after and command high 5 and 6 figure incomes.  The task of SEO involves the optimization of the web page code and content to maximize the probability of ranking highly, usually for specific search terms, or "Keywords and phrases".  Keywords and phrases can be as broad or narrow as you specify but generally the broader the term the more difficult it is to rank under that term.

If you are like me you probably ignored Twitter for last 12 months or so and dismissed it as the latest fad in social networking and left it at that. Besides, how much useful information can you get across in 140 characters? Not a lot, right.  People have discovered yet another way to waste hours of their time writing nothing but responses to "What am I Doing?".  But after talking to a lot of online marketers it immediately became obvious that most of them were using Twitter. It soon became obvious that you are wasting money and FREE LEADS if you're not using Twitter. Seriously there are no other methods like this for generating 100% FREE, targeted leads for your mailing list. This is what Twitter delivers.